
SIP will enable customers to take the IP call from their handset and have it carried across our MPLS (Multi-Protocol Label Switching) network, then delivered to the voice gateway. An IP Gateway combined with our innovation in the delivery of QoS over all access technologies ensures NetServices are ideally placed to provide networking services to key industry Voice Integrators and PBX resellers.
For convergence to happen at the network, and few disagree that this is inevitable, level UK calls must be initiated using IP. This delivery mechanism will replace the vast and volatile Carrier pre select market (CPS) and the associated PSTN line rental. The CPS marketplace rarely has long term contracts in place and is characterised by being cost sensitive and a monthly revenue driven market place.
Those currently competing for customer sales and CPS revenues need to contract their customers in ways that increase the ability to retain those customers for the long term. The IP voice network offer delivered by NetServices will enable such an environment for our customers thereby ensuring longevity of future revenues. Traffic can not be readily moved without inflicting great disruption and/or cost adding value and stability to both our partners and ourselves.
NetServices unique and cutting edge abilities will enable partners to compete in the converging markets for larger contracted revenues as both voice and data can be trafficked through our network. These convergence solutions will provide economy of implementation for the users and increased margin and market share for our partners.
Key Messages on the SIP Future